About Gabro
Merchants
Under this new “open loop” decentralised scheme, merchants could ask Gabro to issue their own branded Merchant Token only to their target segments, thereby creating a much higher possibility of customers using them. Loyalty operation costs would be much lower for the merchant than if they set up their own system. Merchants also benefit from increased sales resulting from greater customer loyalty and stickiness, with added insights from using our O2O analytics platform.
Institutional buyers
The institutional buyers (e.g. credit card companies) benefit from a reduction of balance sheet “liability” as there are now many more redemption options in addition to just air miles. Furthermore, no single LPO can dictate the price of the reward points. As a result, utilisation of our Gabro token would be much higher and fewer “accruals” need to be made.
Loyalty program operators
The LPOs benefit from lower customer acquisition costs with this larger open loop system. Rather than spending time sourcing offers from merchants who are already overwhelmed with many LPOs lining up to promote them, they can focus on analysing their members to encourage repeat purchases. Joining the Gabro platform provides them with an effective 1:1 digital marketing channel that no longer makes the activity a “me-too” proposition without pertinent strategy.
Merchants
Under this new “open loop” decentralised scheme, merchants could ask Gabro to issue their own branded Merchant Token only to their target segments, thereby creating a much higher possibility of customers using them. Loyalty operation costs would be much lower for the merchant than if they set up their own system. Merchants also benefit from increased sales resulting from greater customer loyalty and stickiness, with added insights from using our O2O analytics platform.
Institutional buyers
The institutional buyers (e.g. credit card companies) benefit from a reduction of balance sheet “liability” as there are now many more redemption options in addition to just air miles. Furthermore, no single LPO can dictate the price of the reward points. As a result, utilisation of our Gabro token would be much higher and fewer “accruals” need to be made.
Loyalty program operators
The LPOs benefit from lower customer acquisition costs with this larger open loop system. Rather than spending time sourcing offers from merchants who are already overwhelmed with many LPOs lining up to promote them, they can focus on analysing their members to encourage repeat purchases. Joining the Gabro platform provides them with an effective 1:1 digital marketing channel that no longer makes the activity a “me-too” proposition without pertinent strategy.
In Gabrotech, we have a vision to disrupt the loyalty rewards market and hand back the control of rewards rules to the public. Our open-loop decentralized ecosystem Gabro aims to provide consumers with the ability for instant redemption and manage multiple loyalty point and exchange them freely on a single blockchain enabled platform.
SUMMARY
| Type: | Pre-ICO | |
| Category: | Finance | |
| Verified team: | No | |
| Whitelist of investors: | No | |
| KYC of investors: | No | |
| Goal of funding: | 50.000.000 USD | |
| Tokens for sale: | 50.000.000 GBO | |
| Token price: | 1 GBO = 0.0002 ETH | |
| Airdrop program: | No | |
| Bounty program: | Yes | |
| Have escrow agent: | No | |
| Have working prototype: | No | |
| Currencies: | ETH | |
| Platform: | Ethereum | |
| Location: | Hong Kong |
Milestones
1
September 2017
Gabrotech founded.
2
January 2018
Prototype Built.
3
February 2018
Agreement signed with pre-paid card issuing company.
4
March 2018
Whitepaper complete.
5
April 2018
Key Executives On-board.
6
May 2018
Official Website launch.
7
June 2018
Roadshow in multiple countries.
8
July 2018
Token Sale Launch.
9
August 2018
Pre-registration apps go live.
10
October 2018
Sign up loyalty merchant partners.
11
December 2018
Gabro loyalty rewards platform release.
12
January 2019
Multi currency conversion engine (MCCE) release.
13
February 2019
Gabro cards to be shipped in Asia.
14
March 2019
O2O analytics and execution platform release.
15
April 2019
Gabro cards to be shipped in Europe.
1
September 2017
Gabrotech founded.
2
January 2018
Prototype Built.
3
February 2018
Agreement signed with pre-paid card issuing company.
4
March 2018
Whitepaper complete.
5
April 2018
Key Executives On-board.
6
May 2018
Official Website launch.
7
June 2018
Roadshow in multiple countries.
8
July 2018
Token Sale Launch.
9
August 2018
Pre-registration apps go live.
10
October 2018
Sign up loyalty merchant partners.
11
December 2018
Gabro loyalty rewards platform release.
12
January 2019
Multi currency conversion engine (MCCE) release.
13
February 2019
Gabro cards to be shipped in Asia.
14
March 2019
O2O analytics and execution platform release.
15
April 2019
Gabro cards to be shipped in Europe.
TEAM
Andy, P.K. Chen
Chairman
Dr. William, C.Y. Chan
Chief Technology Officer
Kim, K.W. Mak
Chief Marketing Officer
Jonathan, Y.T. Lee
Chief Product Officer
Brian, C.W. Tse
Chief Digital Officer
Andy, P.K. Chen
Chairman
Dr. William, C.Y. Chan
Chief Technology Officer
Kim, K.W. Mak
Chief Marketing Officer
Jonathan, Y.T. Lee
Chief Product Officer
Brian, C.W. Tse
Chief Digital Officer
for more information:
https://gabrotech.io/
https://t.me/Gabrotech
https://twitter.com/gabrotech
https://m.facebook.com/gabroTech6/
author:
BTT username: rivaldo2020
BTT profile link: https://bitcointalk.org/index.php?action=profile;u=2051385
author:
BTT username: rivaldo2020
BTT profile link: https://bitcointalk.org/index.php?action=profile;u=2051385
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